The sentimental Holy Grail of independent bookstores
Before I started writing books full-time, I traveled the United States for 30 years as a software salesman. As I visited cities like Portsmouth (New Hampshire), Boston, Pittsburgh, New Orleans, Lambertville (New Jersey), St. Louis, and Denver, I learned that one of one of the best indicators of a town’s character was the quantity of its independent bookstores.
With their bricks, mortar, and dinged up shelves; their eclectic displays of not-necessarily-best-selling-but-often-way-more-interesting books; and their charming and uncommonly helpful staffs, every indie store has a personality of its own. If you are lucky enough to live near an independent bookstore, you know.
In my new career, I learned early on that having your book in an independent bookstore – especially your hometown store – is the sentimental Holy Grail for an author.
The closest independent bookstore to my home is Aaron’s Books in the small and very cool town (it’s official; you can look it up!) of Lititz, Pennsylvania. Aaron’s, which was founded in 2005, is proudly Family Owned, Fiercely Independent, and Community Minded.
So, let me just share how incredibly cool it was to learn that Aaron’s now carries Everybody Knows A Salesman Can’t Write a Book, and that I could head over and sign copies of my own book for unsuspecting in-store and online purchasers.
I am truly grateful to anyone who purchases a copy of my book anywhere they find it. Honestly though, the most important and exciting sales are those through independent bookstores like Aarons.
Thanks for reading,
Bill
PS - It's a little weird for me to think that anyone would like a signed copy of my book, but if you do, Aarons - at 35 East Main St., Lititz, PA, 17543 / 717-627-1990 / www.aaronsbooks.com - is the official world headquarters for signed copies of Everybody Knows a Salesman Can't Write a Book.